Media Sustainability Index (MSI) 2009
MSI provides an analysis of the media environment in Serbia during 2008 and together with previous versions shows trends in the media sector since 2001. Since the MSI was first conceived in 2000 and launched in 2001, in cooperation with the Unites States for International Development (USAID), it has evolved into a key benchmark study to assess how media structures change over time and across borders. Read more: ...
Radio advertising despite the crisis
When the economy is down radio ads move merchandise and get things going. This is why IREX Serbia facilitated series of trainings and on-site consultations: “Selling Radio Advertising in a Challenging Economy and Improving Collections” for the local radio stations sales personnel between March 23 to April 4. Read more: ...
Economic Reporting Training - Making local sense of a global crisis
The economic meltdown is on. Citizens and the government structures of Serbia are facing a difficult year. In Sandzak region, for instance, the unemployment rate is increasing, factories are closing up, the municipal budget resources are limited and grey market is flourishing. Local, commercial media across Serbia are struggling for survival. Citizens need reliable economic reporting more than ever because the economic crisis is affecting their lives. |
Ten journalists from local media across Serbia will report on these and many other consequences of the economic crisis in their communities. They participated in the USAID-supported Economic Reporting training that took place in Belgrade from 14 to 16 of March.
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